07 Apr 2022
2020 Australian Wine: Winning the long game videos - Session 7
‘Sustainable wine’ is a nebulous but expanding category. New insights into consumer knowledge and preferences will be discussed including Marie Hultin from System Bolaget, Sweden which is spearheading the sustainability category. The panel session will be joined by producers who will discuss their approach to communicating sustainability in the marketplace.
Chair – Armando Corsi - Uni SA/Ehrenberg Bass
Rodney Sammut, Wine Intelligence • Consumer insights
Cath Oates, Oates Ends • A reflection on the opportunities/challenges for sustainability in Australian wine
Jing Cao, CLCA • Talking sustainability in the China market
Marcus Ihre, Systembolaget • Nordics and sustainability
