ASVO Strategic Goals
Australian Journal of Grape and Wine Research
-appoint part time Deputy Editor; full-time role in future
-retain high impact factor
-author experiences improved
Membership
-segment membership databases to develop strong understanding of member segment's needs
-develop relevant services/events for segments
-membership drive - increase membership including a wine consumer category
Events
-increase quantity of events including more regional events
-co-branding events with other industry organisations to meet member needs and maxmise use of available resources
Membership card
-develop discounts for card holders
-promotion of membership card benefits to cardholders
-achieve high profile for membership card - known by members and suppliers
Electronic communications
-launch of electronic newsletters - 12 per annum
-website knowledge base reviewed and categorised
-more information available free to members
-website redeveloped and updated with additional pages
-increase visitor rate to website
-members able to maintain own information via website
-website regarded as a valuable professional resource for members